Reports, founded in 2006 and based in Almere, the Netherlands, operates a market leading data visualization and management information platform. Historically the platform and company had a generic market focus, but for some time the organization is pursuing a growth strategy specifically aimed at the Dutch healthcare market, a market that suits the Reports platform extremely well. Currently, Reports serves approx. 100 customers, predominantly active in healthcare, registration and safety regions, with their user-friendly platform that provides insights into operational performance and future improvement opportunities. The platform and strong internal product- and market know-how of Reports provide a great addition to the SaaS HR, planning, payrolling and ECD-solutions by SDB Ayton.