Main Insight Event Nordics 2024

  • Main Insight Event
  • Stockholm
The Main Insight Event Nordics is hosted annually as a knowledge-sharing and networking platform for our close community of C-level software executives across the Nordics region. The edition of the event will be held in The Grand Hôtel, Stockholm.

The annual Main Insight Event Nordics will be hosted on March 7th 2024 at the Grand Hôtel in Stockholm. The anticipated event is organized for our close community of C-level professionals across the Nordics region, aiming to inspire, forge meaningful connections and drive knowledge-sharing. This year’s topic will be centered around B2B Software sales strategy and insights.

Like every year, a trending topic will be explored through several panel discussions and key notes, bringing together experts in the field who will share their insights and perspectives to help stimulate meaningful conversations and provide key takeaways. Furthermore, attendees will have the opportunity to network with other like-minded professionals.

The event will be moderated by Linda Nyberg and co-hosted by Bram Kaashoek (Partner & Chief Operating Officer at Main Capital Partners) and Wessel Ploegmakers (Partner & Head of Nordics), focused on the theme Proven paths to scale: B2B Software sales strategy and insights.

We are excited to announce our speaker line-up this year:

  • Arjan Vork, Chief Customer Officer, at Bizzdesign.
  • Carl Carell, Co-founder and CRO, at GetAccept
  • Michael Haladyn, Chief Commercial Officer at TimePlan Software
  • Maria Wiss, Country Director at Google Cloud Sweden

Program Main Insight Nordics 2024

  • 12:00 - 13:00

    Welcome & walk-in lunch

  • 13:00 - 13:15

    Word of welcome
    Wessel Ploegmakers, Partner & Head of Nordics at Main

  • 13:15 - 13:50

    How sales enablement and revenue operations drive monetization and efficiency in sales processes
    Bram Kaashoek, Partner and Chief Operating Officer at Main
    Arjan Vork, Chief Customer Officer at Bizzdesign

  • 13:50 - 14:30

    Top 5 Go-To-Market learnings from the fastest growing companies
    Maria Wiss, Country Director Google Cloud Sweden

  • 14:30 - 15:15


  • 15:15 - 15:45

    12 Months of Radical Change – How we changed in THE toughest times for B2B SaaS
    Carl Carell, Co-founder and CRO at GetAccept

  • 15:45 - 16:20

    Proven path to scale – “Successes and fails”
    Michael Haladyn, Chief Commercial Officer at TimePlan Software

  • 16:20 - 16:30

    Wrap up & closing

  • 16:30 - 18:30

    Networking drinks

If you want to get really inspired and have the opportunity to learn and get insights from great speakers and experienced colleagues – sign up for the Main Insight Nordics!

- Ulf Bokelund Svensson, CEO at Björn Lundén

Get a glimpse of what the event will be like

What the Main Insight Event Nordics 2023 looked like in pictures

Related events

Take a look at the other Insight events organized by Main.