Case

HYPE

Further internationalizing the business and extending the value proposition through organic growth initiatives and strategic add-on acquisitions.

HYPE Innovation case study

Founded as DaimlerChrysler spin-off in 2001, HYPE Innovation has grown to a leading software specialist in the fast-growing enterprise innovation software market. They provide software and services for idea and innovation managers to use the collective intelligence of employees, customers, and partners. With its approx. 120 employees, HYPE helps organizations generate additional revenue, become more efficient, and empower and connect people.

The company currently serves a well-diversified and global blue-chip customer base with 220+ customers across various industries, such as Airbus, BASF, Bayer, Bombardier, Bosch, Continental, Deutsche Post DHL Group, Fujitsu, Liebherr, Mattel, Munich RE, Nokia, Osram Roche, Saudi Aramco, Siemens, ThyssenKrupp, Toyota, Volvo, Volkswagen. HYPE is profitable and has a healthy growth rate.

After being in touch with HYPE Innovations’s management team since 2014, Main Capital invested in the company in early 2019. Looking forward, Main Capital will actively support HYPE in maintaining its strong growth momentum by further internationalizing the business and extending the value proposition for its customers. Besides organic growth initiatives, strategic add-on acquisitions will be an important pillar of the joint growth strategy to complement the innovative product and services portfolio, further broaden the geographical footprint as well consolidate the strong market position.

Key figures

HYPE Innovation


220+

customers

>70%

recurring revenue

24 out of 25

all time customers are still with HYPE

"When the time was ripe to look for a new shareholder, Main Capital had an inside track because we had already established a relationship of trust with them"

Enno Scholz
CEO and Co-Founder

Assessio Group
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